Our participation at Expodental, which took place from March 14 to 16 at IFEMA Madrid, became a memorable milestone for us. This year, we featured two stands, designed to faithfully reflect our essence and dedication to offering the best quality and service in the market, marking a particularly relevant turning point in our trajectory.
Our main booth spanned an impressive area of 200 square meters. It was designed not just to stand out for its size but also to offer an interactive and educational experience to every visitor.
In this space, innovation took center stage, where Zarc presented a spectacular hologram and a 3D model of our flagship product, the BlueShaper Pro system alongside DualWire® technology. This moment bore witness to how technology can transform endodontic practice, capturing everyone's attention through its innovation.
Víttrea, a pioneer in Ergo technology, provided attendees the unique opportunity to try out our loupes, microscopes, and Flamingo camera. This initiative underscored our commitment to improving postural habits in daily clinical practice. Meanwhile, Kiyomi Dental, a leader in dental aesthetics and restoration, introduced to the audience its new at-home teeth whitening product, K-Bleach 16%, which was warmly received among the lucky ones who could try it.
One of the most standout features of our booth was the training room, where 16 courses were held, with a 100% attendance rate, by renowned professionals in the field such as Dr. Luis Baroni, Dr. Ana Ramirez, Dr. Ana Alvarado, Dr. Laura Sierra, Dr. José Aranguren, Dr. Rafael Cisneros, Dr. Jon Eskurza, Dr. Alfredo Natera, Dr. Carlos Peón, Dr. Carlos Ibañez, Dr. Alberto Sierra, and Dr. Juan Algar. Additionally, we enriched the event with a screen printing machine, gifting visitors with personalized caps to ensure an unforgettable experience.
The IPG Academy booth complemented our offering by focusing on our extensive educational program of proprietary courses in various specialties such as endodontics, magnification, and dental aesthetics. This space allowed participants to interact directly with the doctors.
Additionally, the fair marked the beginning of our 15th anniversary. In honor of this milestone, we are offering a 15% discount on our products during March, aiming to thank you for your ongoing commitment to our brand.
Being part of Expodental has not only allowed us to demonstrate our commitment to continuous improvement but has also set a precedent for our future.
As always, at IPG Dental, we are dedicated to leading the way towards advancement and excellence in dentistry.
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